Kristen Fusselman

Brand Success Director

Articles

1. Q4 Playbook for Digital Retail Marketers
   Published on: September 9, 2025
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2. The Cost of Mobile Checkout Friction - How to Recapture the 70% Users Abandoning Their Carts
   Published on: December 18, 2024
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3. How Rawlings knocked SMS collection rates out of the park with PostTap SMS
   Published on: September 15, 2022

4. When is the Best Time of Day to Reach Your Audience via SMS?
   Published on: May 3, 2022

5. Button's PostTap SMS drove a 4.6x increase in App Downloads for Overstock's Customer Day
   Published on: December 2, 2021

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